Welcome to the Leadership Journey Program

technique: 2D digital animation
genre: Educational / explainer video
client: ANVISA / Brazilian Ministry of Health.
direction, animation, and post-production: Cristiano Alves
language: Portuguese
year of production: 2025
length: 2min37s

synopsis:
Animated instructional video produced for ANVISA’s Leadership Journey Program (Brazil’s National Health Surveillance Agency).

 

description:
AI tools used:
I used ChatGPT in image mode to generate the character designs. The backgrounds and props were also generated using ChatGPT's image mode. The animated scenes with the characters were created using Veo 3. The characters’ voice-over was produced with ElevenLabs, and the soundtrack was generated using Freepik’s AI tools.

Design tools used:
For video editing and compositing, I used Adobe Premiere. The soundtrack editing was done in Adobe Audition. Some scenes that required more precise detail (such as the shot showing the computer screen) were created in Adobe Illustrator and animated in Adobe Animate.

I worked on all stages of the production, from pre-production to delivery of the finished video.